Define brand architecture

Have you just started a business and are looking for branding to promote your brand? Do you know how much all your marketing activities can affect the mindset of the user and the target community towards your brand? Studies have shown that…

Why is internal branding important

In terms of branding, one of the most effective solutions that all employers should pay attention to is the issue of internal branding. This is probably the first time you have heard such a title. But we mean internal branding, examining…

Understanding logo design brief

An understanding logo design brief is one of the most important steps for branding. The goal of branding is to introduce your brand to people so that they can draw attention to your business. So choosing a brand name and logo design are…

The most important rebranding tips

In an article, we talked in detail about rebranding or brand restructuring and the importance of doing it. Well-known brands with a very long history are now well aware of how much rebuilding a brand can play a significant role in their…

The psychology of color in branding

The psychology of color in branding is one of the most important issues that overshadow your brand in every way. Each color has a specific psychological burden, and for this reason, psychologists believe that we can recognize part of the…

How to choose a good brand name

It is safe to say that the first step in branding is choosing a brand name. Suppose you start a business. Before you start advertising, you need to choose a brand for yourself that this brand will act as a credential for your business in…

Employer branding and talent management

We talked about employer branding in an article, and in that article we emphasized that we must adopt the right strategies for hiring capable and talented people, because the team that is going to manage our business will determine our…

Types of personal branding

Among the various branding methods, personal branding is one of the most popular methods that has been able to attract a lot of attention from business owners in the last two years. It is interesting to know that when we talk about…

Branding process steps

You will not succeed in your business in any way, regardless of branding When you start a business, you have to think about the fact that there are many competitors for you and if they are stronger than you, the customers will go to them.…

Types of Brand equity model

Some people consider marketing to be the same as the branding process if the two are completely different. The purpose of marketing is to find a customer to increase sales, but the purpose of branding is to introduce the brand name and turn…

Internet branding strategies

It does not matter what field you work in. The important thing is to be able to choose an ideal letter for yourself and through Internet branding strategies to be able to introduce your company name to potential customers. In this case, you…

What is Internet Marketing Research?

Anyone who does not have certain information in the field of digital marketing thinks that once he launches a site and presents his products and services on this site, he will start internet marketing and they will get the best results. If…

Viral marketing meaning

You may be surprised to read this title because when we talk about the virus, we all inadvertently think of the disease. Especially in the last two years, the coronavirus has spread all over the world, and this is a matter of concern to the…

google tools for digital marketing

Digital marketing begins with launching a website. You need to improve your site in terms of producing educational content and introducing your products and services to the point that you can get a high ranking on Google, and in this case,…

advertising in digital marketing

Suppose you pay to launch a site and participate in social media. Now you have to start working with a professional team for advertising in digital marketing to see the result of your efforts in the best possible way. The same site and…

New digital marketing techniques

New digital marketing techniques | Now that the Internet has been around for many years, it has provided the platform for us to introduce our business and services to the whole world, so the wisest thing to do is to move to digital…

CRM meaning in digital marketing

It does not matter if you've entered the digital world or are still doing traditional marketing; In any case, the issue of customer relationship management, known as CRM, will be crucial to the success and maintenance of your business.…

Tips to grow followers on instagram

Among the methods that are introduced for digital marketing and are very effective, Instagram ads have a significant impact and it can even be said that they will get you the desired result in a short time. The reason for the importance of…

Top 10 brands 2022

Today, branding is the most important part of the business. This business in any field, from banking to selling toys, is ultimately the brand of the profession, which will indicate its success or failure. The success of a successful brand…

infographics in digital marketing

Nowadays, almost all business owners know that entering digital marketing acts as a trump card for them and can increase their sales in a very short period of time. But it's very important how we go about our internet marketing. By…

How to implement internal branding strategy

Internal branding strategy | Everyone who runs a business knows that marketing is a big part of a brand's success. Most of the time, however, marketing efforts focus solely on advertising, social media, and other external strategies.…

Discount strategy in retail

Getting a discount is one of the interests of all customers. It does not matter what the level of your customer is financially and scientifically, as soon as she can receive a very significant discount from you at the time of purchase, she…

Difference between branding and advertising

Almost all webmasters who have started internet marketing know very well what methods they should use to branding their business name so that customers always remember their brand name and this issue causes the users' attention to be…

digital branding solutions

In any business, on the one hand, we must focus on advertising to increase sales of our products and goods, and on the other hand, we must also pay attention to branding. There are many competitors in our field and in order for us to…

what is brand awareness brainly

Most of us have a laid-back attitude when it comes to shopping ، We quickly follow a specific brand and check if it is available in the store. If we do not find the food we want from the brand we have in mind, we will not go to other brands…

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