Today, branding is the most important part of the business. This business in any field, from banking to selling toys, is ultimately the brand of the profession, which will indicate its success or failure.
The success of a successful brand equals the success of the business itself.
This equation may seem simple, but identifying what makes an effective brand is not so simple because no two brands work the same way.
Top 10 brands 2022
In fact, the main goal of branding is to see a product or a business different from its competitors, so it is not possible to consider a single magic formula for all successful brands. By focusing on 100 successful brands, their differences are clearly revealed.
Simple and predetermined solutions of experts Remember brands and brands like Hoover, Gillette or You think of Coca-Cola and think to yourself, yes, of course, the key to a brand’s success is to invent a whole new product.
But when you look closely at other brands such as Mercedes-Benz or Pepsi, you will find that you can build a successful brand by inventing another person or company.
Do you think that perhaps the key to a brand’s success is to be associated with only one type of product or service ?
You think of brands like Rolex Clinks Colgate and Bacardi, I found this to be the key to their success; A product the size of a brand; But then if you look at other brands like Yamaha Caterpillar and Virgin, each of which offers a different range of different products, you will be disappointed with your previous conclusion.
In essence, the success of the brands listed in this article is not only due to the fact that it complies with a series of strict rules that apply to all brands, but also Their success is due to the fact that they walk their personal and unique path with confidence.
Successful brands are similar in that they all have a clear vision, but this vision is not always the same.
It is clear that this is the global inconsistency that makes the branding and business that follows it the most attractive art form mentioned by Andy Warhol.
Brand as a religion
Although they may not be, it’s partly due to religion. In fact, it is easy to believe that many brands want to form a small religion within themselves. It is as if you are reading about a hundred very different denominations.
Note the following characteristics for brands :
1. Faith
2. Inclusive presence
3. Brand groups
4. Do good
5. Purity
6. Holy places
7. Symbols Eight Miracles
Identity:
A brand is an identity, so it can be assumed that the branding process is a process of building and paying for this identity. The brands that we will mention in this article are the ones that I think have gone through this process more successfully.
Brands with different brand promises and archetypes:
Innovative brands such as Adidas, Sony, Hoover, Xerox, Real, Mercedes-Benz, Nescafe, and Toyota
Pioneer brands such as Heinz, Klags, Colgate, Ford, Goodyear, Gillette, Kleins, and Rugby
Entertainment brand names such as MTV, Harry Potter, Barbie Disney
Concentrated brands such as Cosmopolitan, Nokia, Toys RS, and Subway.
Powerful brands such as IBM, Wal-Mart, McDonald’s, Nike, Starbucks, and Microsoft.
Distinctive brands such as Pepsi, Hash Papiz, Timex, Evian, Duracell
Social status brands such as Rolex, Vitan, Burberry, BMW, Kochi, Tiffany & Co.
People’s brands such as Oprah, Winfrey, Jennifer Lopez, and David Beckham.
Responsible brands such as Johnson & Johnson, Ben & Grace, Sides, Café Direct, McHowlett, Packard
Extensive brands such as Yamaha, Caterpillar, Virgin
Emotional brands such as Apple, Harley, Zippo, Chrysler
Design brands such as Nokia, Audi, Bang, Vespa, Converse, Volkswagen
Steady brands such as Coca-Cola, Niua, Hard Rock, and Clarence Campbell.
Advertising brands such as Craft, Benton, Gap, and Diesel
Distribution and distribution brands such as Avon, Hertz, Domino, Dell, and Amazon.
Fast brands like Reuters, FedEx, Zara, Holocaust, Google, CNN, and Hotmail.
Transformed brands such as HSBC, Intel, and Samsung.
last word
In the following articles, I will explain all 100 brands in detail and the key to their success and sustainability in branding and digital marketing.
In this article, we talked about the top 10 brands 2022, but we are of the opinion that we can still use your experience to produce a better and more comprehensive article.
Share your experiences with us.
